Latest insight

Subscribe to our monthly report/news updates
and Virtual Reality News Weekly

Yesterday

RT @Inc: Think virtual reality will turn us into vegetables? Check out VR mythbusters @rebekahiliff http://t.co/X6M2njxLXt

Virtual Reality Hardware Radar for Q3 2014

August 21, 2014
Virtual Reality

Here’s our updated Hardware Radar chart for the Consumer Virtual Reality sector, updated with Q3 data. The radar shows companies within the emerging ecosystem developing peripherals and related hardware for VR. Launch Stage We’ve assigned companies according to launch stage as they bring their products to market. Launch stages are classified as follows: Announced /

Continue reading →

The Face Race. A List of Companies developing Virtual Reality Headsets

August 20, 2014
Virtual Reality

Over the coming weeks we’ll be updating all key KZero charts and reports relating to the Consumer Virtual Reality market. The first Q3 update related to our market sizing for consumer VR, which can be read here. Turning our attention to the launch timings for companies developing HMDs for virtual and augmented reality, hot of

Continue reading →

Virtual Reality Software Revenue Forecasts 2014 – 2018

This is our third post in the series presenting our market sizing forecast for the Consumer Virtual Reality sector. In the first post we scoped out addressable markets, HMD (and input device) penetration rates and unit sales. HMD and input device revenues were presented in the second post.  Completing our market sizing forecast from 2014

Continue reading →

Video Games: The Movie

Coming out later this year is Video Games: The Movie. Here’s the trailer and it features the Oculus Rift and Virtuix Omni.   Further information: Order KZero Reports Sign-up for Virtual Reality News Weekly KZero Services

VR HMD and Input System Device Revenue Forecasts 2014 – 2018

Taken from our latest market-sizing analysis for the consumer Virtual Reality market (order the free report here), this article present our forecasts and assumptions for hardware revenues. VR hardware revenue encompasses head mounted displays (HMDs) and input system devices such as gloves, treadmills and bodysuits as well as haptic feedback outputs. The first post in this

Continue reading →

VR Headset Sales Forecasts and Market Penetration 2014 – 2018

July 11, 2014
Virtual Reality

Building on our experience in producing market forecasts for the virtual world/MMO sector since 2006, in January 2014 we published the first ever market sizing forecast for the consumer virtual reality market. This forecast has now been updated and expanded to reflect the growing VR marketplace and the emergence of input devices to accompany HMDs.

Continue reading →

Developing Hardware for Virtual Reality?

July 8, 2014
Virtual Reality

Following the release of our Q2 Virtual Reality Hardware Radar map, we’re now in the process of updating it for Q3 2014. If you’re a start-up (pre or post funding) or operational company developing VR input systems including controllers, haptics, tracking devices and basically anything else VR related then let us know and we’ll include

Continue reading →

25 Brands in Virtual Reality

In addition to our expertise in Virtual Product Placement into virtual worlds, MMOs and social games, we also track the overall market activity of brands in this space. This now includes the virtual reality sector and we’ve just released our Q3 2014 update of branded experiences in VR. This assessment includes official projects (sanctioned by

Continue reading →

Kids See Potential Beyond Gaming for Virtual Reality (Part 2)

This is the second half of our summary review of the Oculus Rift kids/tween user testing research. In part one we covered research areas including headset comfort, game perspective preference, favourite game genres and game ideation. As a recap, the research objectives were as follows: Gaming Usage – how they reacted to wearing the Oculus Rift

Continue reading →

Virtual Reality Game Videos: Roller Coasters

Ok, so we’ve had a load of requests to include Roller Coasters in our series of game videos in virtual reality. Roller Coaster rides is one of the top ‘first experiences’ that people have with a VR headset (and you can download them here). Why? Because the person wearing the headset gets an immediate sense

Continue reading →