40 Brands in Virtual Reality
We’ve just updated our popular slidedeck showing brands in virtual reality. Shown below are 40 examples that contain a mix of official and unofficial brands in VR. From an ‘official’ perspective, brands are increasingly using VR primarily in a ‘test sense’ – these are companies keen to experiment with new marketing techniques and expect many more to follow. Cars and movies are two of the more popular categories to embrace virtual reality.
Another trend taking place is the use of mobile device headsets (Durovis Dive and Android) for marketing purposes, the most recent one being Piloto 360 from Moviestar/Yamaha. Check out the 40 VR examples in the deck below. A high-res version can be ordered here.